Ideation to Distribution

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My focus Is on the client’s brand Identity.
My process starts with completely understanding the goals and objectives of the product. Research is an invaluable aspect of ideation for creating a design that marries form to function. Connecting design efforts to an organization’s business strategy has proven an asset, with my products selling well over $ 20 million and growing.

When creating custom furniture and lighting fixtures for residential, hospitality or retail clients, I sheppard projects through all phases of development; ideation, hand-sketched concept illustrations, graphic presentations, and Type V Construction documents. Years of hands-on experience has provided me with a solid understanding of visual language, materials and project management skills.

Metal, wood, glass and plastic fabrication is done locally either by myself or as a collaborative effort with my team of craftsmen. I also direct manufacturing with domestic & global manufacturing agents and vendors through the prototype stages to the market or instillation.